In India, any new habit or change in lifestyle gets challenged within family as it is born out of patriarchy. The film understands this while acknowledging the force behind the winds of change. The innocence of childhood is used to dispense golden words of wisdom. This completely disarms the father and his resistance to change. And hence, ‘Making Everyday Healthy’ emerges as the most suitable and organic solution for a conflict over the breakfast table. Mother’s delight, daughter’s pride and father’s nod says it all. It’s a promise to keep.
Change is opportunity. The challenges it presents may seem daunting, but we help you approach change with confidence, adapt with purpose and embrace.
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Anulom Vilom Chillom
A quirky electronic fusion to remember the beat of the year that almost refused to leave. Poet: Anshu Sharma Composed by: Yashvardhan Prasad Konakkol by: Viveick Rajagopalan Aalaaps by: Isheeta Chakrvarty Vocals by: Raman Mahadevan and Suraj Jagan Mix and master: Audio Garage Studio Sound engineer: Amey Londhe Cover art: Arthat Studio Visual art and direction: Jitendra Patel Editor: Kostubh Vyas Additional sound design: Arpan Pagoriaa Produced by: Arthjam Digital Partner: OK Listen
In today’s digital age, as content makers are we are bound to experiment with latest technology but we still need a great positioning idea to begin with. It’s our past experience and belief that it leads to identifiable stories and memorable brand work. Here we have featured some of our work that met this criteria and thus easily surpassed all performance and effectiveness standards of its time.